After I wrote an editorial bio about the company, the lovely and talented Tara Pelletier approached Amy Flyntz Copywriting to write copy for Meow Meow Tweet's new line of baby products. As I've evangelized the brand's all natural deodorants to anyone who will listen, I could not have been more excited to take on this project. Tara had a very specific voice in mind, and we worked together to create a sweet, whimsical tone that still allowed us to educate the consumer about the pure, vegan ingredients used to create the gentle-enough-for-baby formulas. It was a seamless collaboration that left both of us thrilled with the results!