As part of the Perry Ellis portfolio, Rafaella is a sportswear label dedicated to providing flawless fitting clothes for women of all sizes. When Rafaella tapped Heather Monahan—a client of mine— to be their latest spokesperson, I was brought on to the Rafaella team to create pitch decks, marketing collateral and product descriptions to help secure future partnerships featuring Heather wearing Rafaella’s latest collections.
